Promotional Products Website Redesign

Lasting Image is a promotional products company that has been in business for over 25 years.  Their website was out of date and while they did have some domain authority, due to the age of the site, they were not ranking in ANY keywords.  Our website redesign took the site from HTML to WordPress.

During the website redesign process, we added a great deal of new content, identified keywords, and ensured that all the pages were search engine optimized.  As a result, the new website ranked in just under 300 keywords in less than 10 days.  Oh, what a difference optimization makes!

As a practice, we try to steer clients away from using sliders in their websites.  They generally negatively affect site speed and do very little for conversion rates.  However, this client really wanted a slider for the home page.  Even with the slider, and many other “heavy” features, we were able to take the site load time from over 16 seconds, to 1.2 seconds!